KosPure comes from the Japanese word kosupure. Which is a combination of the words costume and play, thus the word cosplay was born. KosPure is a play on the words: kosupure, cosplay and pure, as if hinting at pure cosplay. 

KosPure is about cosplay; its slogan: Express your hidden self, speaks to an individual's desire to become someone else. Be it the man of steel or the reporter Clarke Kent. This logo is inspired by the many faces of cosplay, giving you many ways to express your hidden self.

Below is the design process for KosPure and some of its success as a cosplay store in Barbados

(Click an image to take a closer look)

Design Process

Sketches

Digitized Logos

Colour System

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Brand, Print and Web Typefaces

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Brand in Use